Category: Business
How is Synthetic Media Transforming the Media Landscape?

How is Synthetic Media Transforming the Media Landscape?

We live in a society that can be resistant to change, especially when it comes to technology.  But according to Justin Hendrix, Executive Director of New York City Media Lab, the discussions surrounding AR and VR are hardly different from debates that surely...

Algorithmic Recommendations at The New York Times

Algorithmic Recommendations at The New York Times

Staying updated in our vastly changing world is very important, but breaking news is not the only content out there. Anna Coenen, Senior Data Scientist at the New York Times, is determined to make sure that evergreen content reaches the audience that will value it the...

Customer Lifetime Values: Revisions for a Digital Retail Brand

Customer Lifetime Values: Revisions for a Digital Retail Brand

Innovations in Data Science have increased not only the amount of consumer data available to brands, but also the methods in which this data can be measured.  Data Scientists in the retail industry are no longer limited to counting coupons and moreover, can focus...

Solving Explainable AI Challenges For The FICO Score

Solving Explainable AI Challenges For The FICO Score

In a world where even the most basic purchases and decisions depend on credit scores, accuracy holds significant weight. Gerald Fahner, Senior Principal Scientist at FICO, explains not only how his team uses machine learning to retrieve individual’s scores across...

AI will become boring – after it changes everything

AI will become boring – after it changes everything

In the next five years, media will be transformed by AI.  AI will probably touch all aspects of the media value chain. We’re not at the beginning of this analytics revolution - we are at the end of the beginning, and the middle is going to be marked by widespread...

Do women’s tech groups make a difference?

Do women’s tech groups make a difference?

The birth of tech groups dedicated to women and underrepresented minorities (URM) is part of a wave of initiatives to support, encourage and mentor underrepresented groups in the tech sector. Simply go to meetup.com and you’ll see groups geared towards URM for almost...

Data Science and Entertainment Production at Netflix

Data Science and Entertainment Production at Netflix

It’s nearly impossible to remember what date night looked like before the coining of the term “Netflix and Chill.”  With Netflix playing such an integral role in our daily lives, we were intrigued to hear from Jen Walraven, Manager of Science and Analytics at...